Marketing affects all aspects of our life and has a great impact on consumer behavior. Every day we use products from advertising: from toothpaste to clothes. Marketing forms consumers buying decisions. Frequently we make everything in accordance with marketing trends: where to go for coffee, what to buy for dinner, what model of phone or snickers buy and etc.
With the help of marketing, people become more informed about different opportunities and novelties. It helps us to figure out what and where we can buy something. Also, with marketing people gain the opportunity to choose from a huge variety of products. Almost everyone can decide what exactly he/she want to buy. Marketing helps to meet the consumer's expectations. After the appearance of marketing brands started to produce their products after the analysis of consumer's needs and desires. It helps people to get more qualitative things.
