It is also written in broad structures such as the Inverted
Pyramid.
1. The titles of journalistic works are known as headlines.
2. Simplicity and Brevity mean that the writers use short
sentences as much as possible in the active voice.
3. Precision is where the writer uses accurate or exact but simple
words.
4. Objectivity and Factual: Information is gotten from experts and
the writer refrains from having an opinion to journalistic writing.
5. Fairness & Balance mean both sides of the story are presented
and given equal coverage.
6. A pyramid is when the information is written from the most
important to the least important.
7. Headlines are interesting or catchy statement to make the
readers continue to read.