Directions: A Read each item carefully then circle the letter of the correct answer MII ACTIVITIES / EXERCISES Activity! 1. It is a form of marketing communication used to persuade an audience to take or continue some action, usually with respect to commercial offering c. sales promotion d. advertising selling b. publicity 2. Refers to the physical appearance of a product when a consumer sees it. 2. Packaging b. Record Keeping d. Marketing c. Advertising 3. The following sentences show the importance of packaging EXCEPT a Attracts consumer c. Ensures the viability of product b. Protects the product from damage d Keeps out dirt and moisture 4. How did the ancient Egypt advertise their product? 2. They used commercial messages and political campaign displays b. They used papyrus to make sales. c. They used paper packaging. d. They used criers to promote their goods. 5. This type of packaging is simple and effective in protecting your product from moisture, dust and other unwanted elements. It also allows people to see the whole product witout taking out of its packaging a Semi - open box c. See -- through packaging b. Ribbon packaging d. Rolled packaging 6. Packaging was already used in China around the a 20th century c. 15th century d. 12th century b. 13th century 7. This purpose of packaging is designed to make it easier for products to be stacked on top of one another​